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I’ve created a pitch deck template that gets you into more investor meetings. I share the best slides so YOU can stand out in the pile of decks that investors receive.

This deck template is a teaser that you send out to investors to introduce yourself or ahead of a scheduled meeting. The number 1 goal for this deck is that you tease the investors so they become interested and want to meet you.

Read more...

I’ve created a pitch deck template that gets you into more investor meetings. I share the best slides so YOU can stand out in the pile of decks that investors receive.

This deck template is a teaser that you send out to investors to introduce yourself or ahead of a scheduled meeting. The number 1 goal for this deck is that you tease the investors so they become interested and want to meet you.

Read more...

Productivity is important! The more productive you are the more product you can build, or the more customers you can speak to, or whatever else you need to do right now to grow your startup.

Read more...

Fundraising is an important part of a startup’s journey. For some, it can make or break your startup’s future. For others, it’s the difference of being able to dramatically accelerate your growth and hobbling.

Read more...

Your Startup's Equity is a Currency

As you probably know, your company’s equity is the ownership of your startup. You use a captable, the table outlining the distribution of a startup’s shares -- but it can’t be done just any old way!


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Fundraising for your startup is no easy task. It’s even harder if you’ve never done it before! Investors go through the process multiple times per year, so the person you have on the other side of the table is an expert.

Read more...

I did a survey this summer: I asked the founders what they want help with for their startup. I created a long list of options..

There was actually a tie for what they requested most! It came as no surprise that “How to generate traffic with inbound marketing” was at the..

Read more...

As a compact team of two or three founders, it’s easy to stay organized… But when you’re doing well the..

Suddenly you’re managing a team of 5! Keeping track of everything, such as projects, tasks..

Read more..

As you probably know, your company’s equity is the ownership of your startup. You use a captable, the table outlining the distribution of a startup’s shares -- but it can’t be done just any old way!


Read more...

Fundraising is an important part of a startup’s journey. For some, it can make or break your startup’s future. For others, it’s the difference of being able to dramatically accelerate your growth and hobbling.

Read more...

Fundraising for your startup is no easy task. It’s even harder if you’ve never done it before! Investors go through the process multiple times per year, so the person you have on the other side of the table is an expert.

Read more...

For many years I have been obsessing about startups and especially their management of metrics and KPIs.

Just check my Medium profile and you’ll see :) It has led me to understand that knowing which KPIs to ..

Read more..

For many years I have been obsessing about startups and especially their management of metrics and KPIs.

Just check my Medium profile and you’ll see :) It has led me to understand that knowing which KPIs to

Read more..

Imagine you have just launched the beta of your product. Maybe you have a couple of users, or maybe you have hundreds!
No matter how many, you HAVE to know what these users are doing. 

Read more...

KPIs became widely known to business managers in the ’90s when Norton and Kalpan..

Key Performance Indicators (KPIs), sometimes just called metrics, have since then been applied to..

Read more..

Are you running a SaaS startup? Maybe you run a consumer subscription service. Whatever the case may be, this guide is for you! You will learn about a subscription startup’s ultimate metrics, and see how this type of startup up is broken

Read more..

Imagine you have just launched the beta of your product. Maybe you have a couple of users, or maybe you have hundreds!
No matter how many, you HAVE to know what these users are doing. 

Read more...

As a compact team of two or three founders, it’s easy to stay organized… But when you’re doing well the..

Suddenly you’re managing a team of 5! Keeping track of everything, such as projects, tasks..

Read more..

Some of the world’s biggest startups include marketplaces such as Airbnb, Didi Chuxing, and Grab. It’s a sure thing that they would never have reached their gigantic size unless they knew how to get each metric to grow!

Read more..

A few of the many startups have succeeded and really changed the world as we know it.

We often refer to them as unicorns, because they are so very rare (not nonexistent though, as real..

Read more..

For many years I have been obsessing about startups and especially their management of metrics and KPIs.

Just check my Medium profile and you’ll see :) It has led me to understand that knowing which KPIs to ..

Read more..

For many years I have been obsessing about startups and especially their management of metrics and KPIs.

Just check my Medium profile and you’ll see :) It has led me to understand that knowing which KPIs to

Read more..

KPIs became widely known to business managers in the ’90s when Norton and Kalpan..

Key Performance Indicators (KPIs), sometimes just called metrics, have since then been applied to..

Read more..

AB-testing is something that you’ve probably heard of before, but as a quick recap so we are all on..

AB-testing, also called split testing, is a way of testing ideas of improvement..

Read more..

This template contains your online marketplace's ultimate metrics that drive your company’s growth.

Download the Google Sheet that you can implement in a couple of minutes!

Read more...

Are you running a SaaS startup? Maybe you run a consumer subscription service. Whatever the case may be, this guide is for you! You will learn about a subscription startup’s ultimate metrics, and see how this type of startup up is broken

Read more..

Some of the world’s biggest startups include marketplaces such as Airbnb, Didi Chuxing, and Grab. It’s a sure thing that they would never have reached their gigantic size unless they knew how to get each metric to grow!

Read more..

A few of the many startups have succeeded and really changed the world as we know it.

We often refer to them as unicorns, because they are so very rare (not nonexistent though, as real..

Read more..

AB-testing is something that you’ve probably heard of before, but as a quick recap so we are all on..

AB-testing, also called split testing, is a way of testing ideas of improvement..

Read more..

This template contains your online marketplace's ultimate metrics that drive your company’s growth.

Download the Google Sheet that you can implement in a couple of minutes!

Read more...

You often hear about the magic hacks that made today’s startups huge, and maybe you even admired how lucky they were.

Well, what if I said that it was not at all about luck but rather a rigorous method that you also can learn? Yes, I’m talking about growth hacking!

Read more..

I’m a huge fan of startups analyzing quantitative data but I must admit that qualitative research is also incredibly important to understand your market.

Particularly, it’s important in the early stages of your business when you have low traffic and a small user group. 

Read more..

I’m a huge fan of startups analyzing quantitative data but I must admit that qualitative research is also incredibly important to understand your market.

Particularly, it’s important in the early stages of your business when you have low traffic and a small user group.

Read more..



You often hear about the magic hacks that made today’s startups huge, and maybe you even admired how lucky they were.

Well, what if I said that it was not at all about luck but rather a rigorous method that you also can learn? Yes, I’m talking about growth hacking!

Read more..

As you build your startup, your journey will go through 4 major stages: from Discover to Adapt to Transition to Accelerate.

Each of them has its own framework, opportunities, and challenges..

Read more...

It seems like we’ve found the secret sauce to grow for early-stage startups.

The result of our thesis can be seen in the title, and it is supported by a correlation of 80%, so fairly strong!

Read more...

During the last couple of years, real-time dashboards have become accessible for any company, both free and paid..

But still, it is rarely used among startups. For many, it seems to

Read more...

As you build your startup, your journey will go through 4 major stages: from Discover to Adapt to Transition to Accelerate.

Each of them has its own framework, opportunities, and challenges..

Read more...

It seems like we’ve found the secret sauce to grow for early-stage startups.

The result of our thesis can be seen in the title, and it is supported by a correlation of 80%, so fairly strong!

Read more...

During the last couple of years, real-time dashboards have become accessible for any company, both free and paid..

But still, it is rarely used among startups. For many, it seems to

Read more...

Are your sales coming too slowly? Maybe you’re spending some money on Marketing, just to realize that you are not getting a return on your..

If your startup is gonna have any chance of survival, you HAVE to grow. There is no way...

Read more...

As you build your startup, your journey will go through 4 major stages: from Discover to Adapt to Transition to Accelerate.

Each of them has its own framework, opportunities, and challenges. And it is required to follow these stages...

Read more...

I started my career in the VC world -  an amazing job where you get to meet hundreds of startup founders.

When I was a young and ambitious venture capitalist in a French VC fund, my goal was to find a startups...

Read more...

Are your sales coming too slowly? Maybe you’re spending some money on Marketing, just to realize that you are not getting a return on your..

If your startup is gonna have any chance of survival, you HAVE to grow. There is no way...

Read more...

As you build your startup, your journey will go through 4 major stages: from Discover to Adapt to Transition to Accelerate.

Each of them has its own framework, opportunities, and challenges. And it is required to follow these stages...

Read more...

Raising funds can be an exciting and terrifying part of your startup journey. This is finally your chance to raise the money your startup needs!

Still, raising funds is hard. And if it’s your first time, you may not know what to expect.

Read more...

As an accelerator co-lead and startup coach, there is one question in particular that I get asked a lot by the many founders I meet every week. “
When is the right time to fundraise?”

Read more...

How much can you expect to raise in a seed round? Well, it should be between $100k up to 3 million. The funds can come from both smaller VC firms and a few angels.

Now moving on to the guide, to make things simple, I have created a list of things you need to fundraise successfully.

Read more...

I started my career in the VC world -  an amazing job where you get to meet hundreds of startup founders.

When I was a young and ambitious venture capitalist in a French VC fund, my goal was to find a startups...

Read more...

Raising funds can be an exciting and terrifying part of your startup journey. This is finally your chance to raise the money your startup needs!

Still, raising funds is hard. And if it’s your first time, you may not know what to expect.

Read more...

As an accelerator co-lead and startup coach, there is one question in particular that I get asked a lot by the many founders I meet every week. “
When is the right time to fundraise?”

Read more...

How much can you expect to raise in a seed round? Well, it should be between $100k up to 3 million. The funds can come from both smaller VC firms and a few angels.

Now moving on to the guide, to make things simple, I have created a list of things you need to fundraise successfully.

Read more...

Productivity is important! The more productive you are the more product you can build, or the more customers you can speak to, or whatever else you need to do right now to grow your startup.

Read more...

I did a survey this summer: I asked the founders what they want help with for their startup. I created a long list of options..
There was actually a tie for what they requested most! It came as no surprise that “How to generate traffic with inbound marketing” was at the..


Read more...

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About Melinda Elmborg: 

I'm a former Venture Capital Investor at the French VC firm Daphni. To help founders build, grow and raise capital to their startups, I switched careers to become a startup coach.

Based on my learnings and network, I've created the Startup Action Incubator where startup founders get access to the support they need to build, grow and raise capital.

I'm also Co-Lead at the Accelerator Fast Track Malmö, where I help startup teams to accelerate their growth and raise their first VC round.

So far, over 600+ founders have already joined one of my workshops and thousands of founders have taken advantage of my free templates and guides to succeed with their startup.

You might have seen me in:

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